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Never Asked Questions (NAQ)

Which business customers are NOT right for Promoganda?

We prefer to phrase this question positively – please see the question «Which customers are suited to Promoganda?» in the FAQ section.

If you still insist on hearing which customers are not right for Promoganda, then here it is: companies with unmotivated communications staff who have given up thinking; «Me-too» companies with no unique selling point; people who don’t work well in a team. We are fortunate enough to work with spirited, positive individuals who are eager to get to work and achieve something.

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What services does Promoganda NOT offer?

Our particular strength is journalism and the field of public relations, including media relations. We adopt a conceptual approach that focuses on the customer’s goals and links the elements of communication. We also write and produce engaging media pieces and bring together business partners who suit each other.

Services we outsource in the area of text and printed materials include translations and proofreading. Design and web programming we also leave to our experienced partners. We likewise draw on external professionals for photography, video and audio production, limiting ourselves to efficiently managing and coordinating communications projects.

According to classical definition, a distinction is drawn between the professions of marketing and public relations. Although the lines are becoming increasingly blurred due to the development of Web 2.0, as the saying goes: don’t meddle with things you don’t understand! Our roots are journalism and public relations. And although we have a great appreciation for other communications disciplines, we prefer to let the experts handle the classic forms of marketing. However, to ensure that all communications measures form an integrated whole, we get involved in the creative and organisational processes whenever necessary.

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What else does Promoganda want to offer?

We naturally want to know everything about online marketing! Until that time, however, Dave Hertig limits his services to what he does best while continuing to broaden his expertise. For all other sub-areas we depend on professionals who have an intimate knowledge of the finer points.

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So is the customer king?

By special request, we will even provide our customers with sugar-topped crowns. However, customers who are suited to us are typically looking for a reliable partner with whom they can discuss important topics – not someone who simply takes orders. That said, some of our customers do feel as if they are being treated like royalty. We aim to please!

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Why do you answer questions that nobody ever asks?

Despite this slightly unusual description, we think these questions may be of interest – for example to you! Thank you for reading this far.